studio carta

Studio Tour with Betty Soldi - Florence, Italy


We are thrilled to announce a new series of virtual, behind the-scenes studio tours. 

The very first tour is with Betty Soldi from Florence, Italy on zoom

Saturday, May 14th from 12 to 1:30 pm EST time

Meet the maker and enter the magical world of Betty Soldi from Florence, Italy. Betty is a calligrapher, designer and creative thinker with a client list that includes Fortnum & Mason for packaging, a long list of design collaborations with eclectic fashion brands, and many more projects. Betty will take us on a behind-the-scenes tour of her magical secret garden and studio in the heart of Firenze. She will talk about her creativity, her life (she somehow finds the time to co-own three boutique hotels in Florence!) and of course, demonstrate her stunning calligraphy process up close. Betty is the author of the calligraphy book Inkspired, written in English, the book is available in the USA and around the world. We have been fortunate enough to work with Betty on a joyful ribbon collaboration, that just launched on our shop and can’t wait for you to meet her! 

We all have a little wanderlust these days, don’t we? Come travel with Studio Carta! HOW IT WORKS

After you enroll, you will receive an email with the Zoom link to log in.

We are aware that many people will tune in from around the world, so please make use of a timezone converter to determine what 12:00 pm EST time is where you live.

The studio tour will run for 90 minutes. There will be an opportunity for a Q&A in the end of the tour.

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